Common questions

How do I find the right keywords?

How do I find the right keywords?

5 tips for Helping You Choose the right keywords

  1. Think like a customer. Identify your target audience and put yourself into the shoes of a customer when you create your initial list of keywords.
  2. Study the competition.
  3. Understand the long tail keyword.
  4. Use keyword research tools.
  5. Analyze the results.

How do I find best keywords for Google ads?

Nine steps to choosing Google Ads keywords

  1. Understand what makes a good keyword or phrase.
  2. Think like your customers.
  3. Tie it all together.
  4. Be specific and targeted.
  5. List different variations.
  6. Use Google’s keyword tool to get ideas.
  7. Language and location targeting.
  8. Understand keyword matching options.

How do I find CPC keywords?

CPC) is calculated by dividing the total cost of your clicks by the total number of clicks. Your average CPC is based on your actual cost-per-click (actual CPC), which is the actual amount you’re charged for a click on your ad.

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What are good keywords?

Your target keywords need to meet four criteria — significant search volume, high relevance, strong conversion value, and reasonable competition.

What are good SEO keywords?

Long tail keywords are long (usually 4+ word) terms that searchers use in Google and other search engines. And they tend to have a lower keyword difficulty compared to 1-3 word “head terms”. So for people that are new to SEO, long tails are usually the best keywords to start with.

How do you list keywords?

Six Steps to Create and Prioritize a Keyword List

  1. Step 1: Audience. In this tab, write down what you know about your buyers, what’s important to them and when, and important dates to track.
  2. Step 2: Categories of keywords.
  3. Step 3: Keyword list.
  4. Step 4: Check volume.
  5. Step 5: Relevance score.
  6. Step 6: Prioritize.